주관연구기관 : 서울대학교 행정대학원

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< 목 차 >

목차 ································································· ⅰ

제 I 장. 사업의 목적과 내용 ······································ 1

1. 사업의 배경 및 목적 ·········································· 1

2. 사업의 추진경위 및 연구의 기본 방향 ······································ 2

3. 사업의 개요 ·························································· 4

1) 기본방향 ······························································ 4

2) 국립아시아문화전당 ········································· 6

A. 아시아문화교류센터 ··················································· 6

a. 세부 사업별 사업 내용 ················································ 6

b. 세부 사업별 공간 및 시설 운용 ································ 7

c. 세부 사업별 조직 및 인력 ·········································· 9

B. 아시아문화원 ··················································· 10

a. 세부 사업별 사업 내용 ·············································· 10

b. 세부 사업별 공간 및 시설 운용 ······························ 13

c. 세부 사업별 조직 및 인력 ········································ 14

C. 아시아문화창조센터 ··················································· 18

a. 세부 사업별 사업 내용 ·············································· 18

b. 세부 사업별 공간 및 시설 운용 ······························ 20

c. 세부 사업별 조직 및 인력 ········································ 21

D. 아시아아트플렉스 ·········································· 24

a. 세부 사업별 사업 내용 ·············································· 24

b. 세부 사업별 공간 및 시설 운용 ······························ 24

c. 세부 사업별 조직 및 인력 ········································ 26

E. 어린이지식문화센터 ···················································· 28

a. 세부사업별 사업내용 ················································ 28

b. 세부사업별 공간 및 시설 운용 ······························ 29

c. 세부사업별 조직 및 인력 ········································ 29

F. 전당내외 시설과의 연계성 ·········································· 32

a. 아시아문화교류센터 ···················································· 32

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b. 아시아문화원 ················································· 32

c. 아시아문화창조센터 ···················································· 35

d. 다목적복합공연장 ········································· 37

e. 시민이용소공연장 ········································· 39

f. 멀티미디어영상관 ·········································· 39

g. 에듀컬처콘텐츠개발원 ·············································· 40

h. 어린이지식박물관 ······················································ 41

2) 문화도시조성사업 ··········································· 42

A. 아시아신과학지구 ·········································· 42

a. 사업주체 및 전당과의 연계성 ································ 42

b. 세부 사업별 사업 내용 ·············································· 44

c. 세부 사업별 공간 및 시설 운용 ······························ 46

d. 세부 사업별 조직 및 인력 ········································ 47

B. 아시아문화지구 ··············································· 49

a. 사업주체 및 전당과 연계성 ···································· 49

b. 세부 사업별 사업 내용 ·············································· 50

c. 세부 사업별 공간 및 시설 운용 ······························ 50

d. 세부 사업별 조직 및 인력 ········································ 51

C. 아시아음악문화센터 ················································· 53

a. 사업주체 및 전당과의 연계성 ·································· 53

b. 세부 사업별 사업 내용 ·············································· 53

c. 세부 사업별 공간 및 시설 운용 ······························ 55

d. 세부 사업별 조직 및 인력 ········································ 56

D. 음악타운 ························································ 60

a. 사업주체 및 전당과의 연계성 ·································· 60

b. 세부 사업별 사업 내용 ·············································· 61

c. 세부 사업별 공간 및 시설 운용 ······························ 63

d. 세부 사업별 조직 및 인력 ········································ 64

E. 시각미디어지구 ··············································· 69

a. 사업주체 및 전당 내?외 연계성 ········································· 69

b. 세부 사업별 사업 내용 ·············································· 71

c. 세부 사업별 공간 및 시설 운용 ······························ 72

d. 세부 사업별 조직 및 인력 ········································ 73

F. 에듀컬처엑스포 ··········································· 74

a. 사업주체 및 전당내외 연계성 ································ 74

b. 세부사업별 사업내용 ·············································· 74

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c. 세부사업별 공간 및 시설 운용 ······························ 75

d. 세부사업별 조직 및 인력 ········································ 76

G. 온라인에듀컬처센터 ··················································· 77

a. 사업주체 및 전당과 연계성 ······································ 77

b. 세부사업별 사업내용 ················································ 77

c. 세부사업별 공간 및 시설운용 ································ 78

d. 세부사업별 조직 및 인력 ········································ 79

제 II 장. 현 사업계획 안에 대한 재무성 분석 ································· 80

1. 수익의 추정 ························································ 80

1) 국립아시아문화전당 ······················································ 80

A. 아시아문화교류센터 ····················································· 80

B. 아시아문화원 ··················································· 80

a. 문화콘텐츠 경영전략센터 ·········································· 80

b. 아시아문화연구소 ········································· 81

c. 전문교육기관 ················································· 81

d. 문화자원센터 ················································· 81

C. 아시아문화창조센터 ····················································· 84

a. 문화콘텐츠창조센터 ···················································· 84

b. 디지털 M&E랩 ·············································· 85

c. 멀티스페이스 ················································· 86

D. 아시아아트플렉스 ·········································· 87

a. 다목적복합공연장 ········································· 87

b. 시민이용소공연장 ········································· 89

c. 멀티미디어영상관 ········································· 90

E. 어린이지식센터 ············································· 93

a. 에듀컬처콘텐츠개발원 ·············································· 93

b. 어린이지식박물관 ······················································ 94

2) 문화도시조성사업 ············································· 97

A. 아시아신과학지구 ·········································· 97

a. 아시아 전승지식 연구소 ············································ 97

b. 아시아 전승의학 연구소 ············································ 99

c. 아시아 생활의학 센터·············································· 100

B. 아시아문화지구 ··········································· 101

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a. 창작, 기획인 레지던시 ············································· 101

b. 공방거리 ······················································· 101

C. 아시아음악문화센터 ··················································· 103

a. 광주아시아음악타운 총괄운영본부 ······································· 103

b. 온라인뮤직아카이브 ·················································· 105

c. 유비쿼터스-멀티미디어 음악체험관 MUEX ························ 106

d. 음악연구소 ··················································· 108

e. 아시아음악비지니스센터 ·········································· 109

D. 음악타운 ························································ 111

a. 광주음악방송센터 ······················································ 111

b. 클럽멀티플렉스 ··········································· 112

c. 음반프로덕션 ··············································· 113

d. 공연 및 축제 프로덕션 ············································ 114

e. GAMT 레지던스 사업 ·············································· 116

f. 광주콘서바토리 ············································ 117

E. 시각미디어지구 ············································· 119

a. 중외인터렉티브미디어파크(JIMP) ·········································· 119

F. 에듀컬처엑스포 ············································· 119

G. 온라인에듀컬처센터 ················································· 121

2. 운영비의 추정 ·················································· 122

1) 국립아시아문화전당 ···················································· 122

A. 아시아문화교류센터 ··············································· 122

B. 아시아문화원 ················································· 124

a. 문화콘텐츠 경영전략센터 ········································ 124

b. 아시아문화연구소 ······················································ 124

c. 전문교육기관 ··············································· 125

d. 문화자원센터 ··············································· 126

C. 아시아문화창조센터 ··················································· 129

a. 문화콘텐츠창조센터 ·················································· 129

b. 디지털 M&E랩 ············································ 130

c. 멀티스페이스 ··············································· 131

D. 아시아아트플렉스 ········································ 135

a. 다목적복합공연장 및 시민이용소공연장 ····························· 135

b. 멀티미디어영상관 ······················································ 136

c. 아시아아트플렉스 연간 총 운영비용 추정 ························· 137

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E. 어린이지식센터 ··········································· 139

a. 에듀컬처콘텐츠개발원 ············································ 139

b. 어린이지식박물관 ···················································· 142

2) 문화도시조성사업 ··········································· 144

A. 아시아신과학지구 ·········································· 144

a. 아시아 전승지식 연구소 ·········································· 144

b. 아시아 전승의학 연구소 ·········································· 145

c. 아시아 생활의학 센터·············································· 146

B. 아시아문화지구 ··········································· 148

a. 창작, 기획인 레지던시 ············································· 148

b. 공방거리 ······················································· 149

C. 아시아음악문화센터 ··················································· 150

a. 광주아시아음악타운 총괄운영본부 ······································· 150

b. 온라인뮤직아카이브 사업 ········································ 151

c. 유비쿼터스-멀티미디어 음악체험관 MUEX ························ 152

d. 음악연구소 ··················································· 154

e. 아시아음악비지니스센터 ·········································· 156

D. 음악타운 ························································ 158

a. 광주음악방송센터 ······················································ 158

b. 클럽멀티플렉스 ··········································· 159

c. 음반프로덕션 ··············································· 160

d. 공연 및 축제 프로덕션 ············································ 162

e. GAMT 레지던스 사업 ·············································· 163

f. 광주콘서바토리 ············································ 164

E. 시각미디어지구 ············································· 166

a. 중외인터렉티브미디어파크(JIMP) ·········································· 166

F. 에듀컬처엑스포 ··········································· 168

G. 온라인에듀컬처센터 ················································· 170

3. 국립아시아문화전당 사업 국고 투입액에 대한 비판적 검토 ······················ 171

1) 수익의 추정 ···················································· 171

A. 아시아문화교류센터 ················································· 171

B. 아시아문화원 ··············································· 171

a. 문화콘텐츠 경영전략센터 ········································ 171

b. 아시아문화연구소 ······················································ 171

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c. 전문교육기관 ··············································· 171

d. 문화자원센터 ··············································· 171

C. 아시아문화창조센터 ················································· 171

a. 문화콘텐츠창조센터와 디지털 M&E lab ····························· 171

c. 멀티스페이스 ··············································· 181

D. 아시아아트플렉스 ··················································· 188

a. 다목적복합공연장 및 멀티미디어영상관 ····························· 188

b. 시민이용소공연장 ······················································ 192

c. 아시아아트플렉스 수익 추정 종합 ······································· 193

E. 어린이지식센터 ··········································· 194

a. 어린이지식박물관 ······················································ 194

b. 에듀컬처콘텐츠개발원 ·············································· 200

2) 운영비의 추정 ·············································· 202

A. 아시아문화교류센터 ················································· 202

B. 아시아문화원 ··············································· 203

a. 문화콘텐츠 경영전략센터 ········································ 203

b. 아시아문화연구소 ······················································ 205

c. 전문교육기관 ··············································· 207

d. 문화자원센터 ··············································· 209

C. 아시아문화창조센터 ··············································· 210

a. 문화콘텐츠창조센터 ·················································· 210

b. 디지털 M&E lab ········································ 212

c. 멀티스페이스 ··············································· 218

D. 아시아아트플렉스 ····················································· 224

a. 다목적복합공연장 및 시민이용소공연장 ····························· 224

b. 멀티미디어상영관 ······················································ 227

c. 아시아아트플렉스 운영비 추정 종합 ··································· 220

E. 어린이지식센터 ··········································· 231

a. 어린이지식박물관 ···················································· 231

b. 에듀컬처콘텐츠개발원 ·············································· 233

3) 재무성 평가 ······················································ 234

제 III 장. 대안의 탐색 ··········································· 237

1. 중복 기능의 조정과 통폐합 ········································ 237

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1) 국립아시아문화전당 ·················································· 237

A. 아시아문화교류센터 ················································· 237

B. 아시아문화원 ················································· 239

d. 문화자원센터 ··············································· 239

2) 문화도시조성사업 ······················································ 242

B. 아시아문화지구 ··········································· 242

a. 창작, 기획인 레지던시 ············································· 242

b. 공방거리 ······················································· 242

E. 시각미디어지구 ··········································· 242

a. 중외인터렉티브미디어파크(JIMP) ·········································· 242

b. 아시아 색채문화센터 ················································ 243

2. 국고, 지방비, 민자 사업에 대한 구분 ···································· 244

1) 국고, 지방비, 민자 사업에 대한 기준 ································ 244

A. 경제성 및 재무성 분석 통합 ··································· 244

B. 정부간 기능분담에 있어서의 유의점 ····································· 247

2) 문화도시조성사업에 적용 ·········································· 250

A. 아시아신과학지구와 아시아문화지구 ·································· 250

a. 재무성 판단 ················································· 250

b. 경제적 파급효과 판단 ············································ 250

c. 미션적합성(전당과의 연계성) 파악 ······································· 251

B. 아시아음악문화센터와 아시아음악타운 ································· 252

a. 재무성판단 ··················································· 252

b. 경제적 파급효과 및 사업의 필요성 유무 판단 ································ 252

c. 미션적합성(전당과의 연계성) 파악 ······································· 254

3. 대안의 검토 ······················································ 255

1) 사업별 대안의 모색 ···················································· 255

2) 재무성 평가 ···················································· 274

제 IV 장. 결론 ·························································· 280

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1. 연구의 의의와 한계 ········································ 280

2. 몇 가지 제언 ···················································· 288

<부록 1-A> 국립아시아문화전당 개별 기관 연도별 운영손실 추정 : 기존 용역토대 총 계산 시 ···· 290

<부록 1-B> 국립아시아문화전당 개별 기관 연도별 운영손실 추정 : 비판적 검토후 ················· 300

<부록 1-C> 국립아시아문화전당 개별 기관 연도별 운영손실 추정 : 대안검토 후····················· 310

<부록 2-A> 문화도시조성 개별 사업 연도별 운영손실 추정 : 기존 용역 토대 총계산시 ·········· 321

<부록 2-B> 문화도시조성 개별 사업 연도별 운영손실 추정 : 중복기능통폐합 및

대안검토후 ········································· 341

<부록 3> 기존 용역 토대 계산 시의 재무성 평가 ······················ 344

<부록 4> 디지털 M&E 랩 재무성 분석 예시 ······························· 348